Home News & Insights Why Granarolo chose Sharp for in-house Label Printing

Why Granarolo chose Sharp for in-house Label Printing

“Were a company that prides ourselves on innovation and being creative. When you start doing small runs of label printing the cost quickly increases.”

Barry O'Neill, Managing Director -Granarolo

Granarolo New Zealand have long been one of NZ’s leading Italian food suppliers. When the global supply chain issues began impacting their outsourced label production, Sharp provided a solution that could bring their label production in-house while reducing costs and turnaround time. “Thanks to the OKI label printer, We’ve picked up house brand contracts that normally we couldn’t and introduced new products to market in record speed.” 

The product: OKI Pro1050 Label Printer

The Pro1040/1050 Label Printer offers professional four/five colour narrow-format printing across a range of different label media including textured papers and synthetics.  Access new revenue streams with short run colour label printing services on-demand, in-house.

The problem

  1. Global supply chain challenge
  2. High cost of air freighting labels from overseas
  3. Shipping delays preventing products from going to market on time

The solution

  1. Ability to produce short-runs of labels in-house in record speed
  2. Reassurance and control over product labels amidst supply chain uncertainty
  3. Flexibility to trial new products and projects.

View the OKI Pro1040/1050 Label Printer