Our Values
Although Sharp's global creed is "Sincerity and Creativity", Sharp New Zealand has its own set of values that were formed through working as a team to understand what truly matters to us and our customers. We have made four promises.
Care Wholeheartedly
We have big hearts, and they are full of our love for our clients, the planet, our people, our partners, our products, and our brand.
Innovate Disruptively
If you always do what you’ve done, you’ll always get what you always got. We think innovation and creativity can change the world.
Collaborate Deliberately
It takes a village, right? We work together with ourselves and other industry leaders so that we can achieve things we could never have done by ourselves.
Be a Trusted Brand
Can a company be a friend? We’d like to think so. We love our clients, and we work to be a company that they can trust.
Sharp's History of Greatness
In 1912, at just 18 years old, Tokuji Hayakawa patented the “Tokubijo” snap buckle and opened a small metal workshop in Tokyo.
Just three years later, he invented the Ever-Sharp Pencil—a groundbreaking creation that gave Sharp its name and global recognition.
Guided by his philosophy to “make products others want to imitate,” Sharp has spent over a century developing world-first innovations—from LCDs to solar technology—designed to improve everyday life.
Now sold in 140 countries, with global manufacturing and sales networks, Sharp remains a leader in smart, forward-thinking technology. As we enter our next century, we’re more committed than ever to shaping a better, brighter future.
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